What is Keyword Research? A common question from SEO beginners is – What is keyword research? Keyword research is simply the steps where you research a list of words or phrases that you would like to rank high for on the search engines like Google. It’s...
What does a search engine like Google do? You must understand what search engines do before you can start optimizing your site. Thus, let’s first explain how search engines find your site and explain SEO. Search engine – terminology We often say ‘Google’...
Google SEO Update: Is your website mobile friendly? Small business owners are being warned about a new Google SEO update coming in April 2015. The major change is related to evaluating whether a website is responsive to mobile viewing or not. Non-responsive sites...
Should You Avoid Building Backlinks in Your SEO? Recently, John Mueller – a webmaster analyst with Google – took part in a Google+ Hangout and a question arose about whether webmasters should focus on link building. The best question revolved around...
In order to grow your business, you must be located online and ensure your website appears to prospects. Before we get started with the tips, consider these important stats: 97% of consumers look for local businesses online 20–40% of all searches on Google are...
If you don’t know, Penguin is a nickname given to recent updates of Google’s search engine algorithms. These updates are designed to decrease search engine rankings for websites that artificially increase their rankings by manipulating links and other...